You’re an owner of a manufacturing-based business who understands the power of online marketing. You see your competitors investing in their websites, and you know you should, too. You decide to tackle writing your own copy and soon find yourself wondering, Am I doing this right? Crafting copy your clients will love takes time, research, […]
Sometimes we need to push ourselves out of our comfort zones. Now, you might think traveling an hour across the border to attend a weekend tech conference is pretty normal stuff…sadly, not for me! That’s exactly what I did a couple of weeks back when I booked a hotel room on a whim, wrangled a […]
This week, I gave a talk about the project management aspects of freelancing to some students at Brock University. Here are my slides. Thanks to Brock for the opportunity!
Up until now, my roundups have been about content. But I’m also a freelancer whose career depends on keeping up with what’s happening in the independent workforce as well as in my specific industry (marketing and content). I’ve been coming across a lot of useful information on freelancing lately and thought I’d share. Here’s a […]
I’ve had some folks ask me how I got involved in Cowork Niagara, what we’re all about and why I’m so passionate about being part of Niagara’s independent workforce. (Originally, this entry was also supposed to cover social enterprise but that deserves its own story!) To answer those questions, I’m taking you back to the beginning. Just […]